Here we are with the finalist logos of the IamaSource contest. After 60 days of our creative competition we are very happy to show the 15 logos that will be voted by all contest patrecipants.

Only one winner and only one logo will become the official logo of IamaSource.

Voting is very simple, you can find out some tips by reading the post: "How to vote a creative proposal on IamaSource.com "

The logos can be voted directly on the contest gallery.

You can vote up to 13:00 GMT of August the 3th 2010.

Now we'll await for the contest winner and for the brand new IamaSource logo.

Happy ...

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IamaSource Log Book is a space we want to share occasionally in order to discuss about us, about our community and about IamaSource a bit closer.
It is a space to analyze some issues in more depth, and also it could be an opportunity to answer to your daily e-mails we use to receive, including congratulations for our project, questions, doubts, requests, suggestion and also criticism (constructive, of course).

The last hours main issue is absolutely the choice to ask for help to our designers community to select the IamaSource logo contest winner with voting that will soon begin.
This ...

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IamaSource guys are a real crowdsourcing example and want to demonstrate it once more and to choose their logo ask to the first principle of crowdsourcing: that is "ask to the crowd!". That means that IamaSource is going to ask to designers who joined the contest in the last 2 months to choose the new IamaSource logo.

IamaSource Logo Contest numbers

These are the numbers of the first crowdsourcing example on IamaSource.com:

- 2500 euro as first award

- 4308 creative logo proposals in two months

- 1 creative logo proposal each 20 mins

- 719 designers...

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We could write many books about it, but it should be more interesting to analyze some popular logo case histories thanks to a gallery.

We want to present some different cases which can confirm and deny at the same time any theory about the successful logo choice.

The following ones are popular logo beloging to brands really different, but we can clearly assert that they are successful logo, for several reasons.

First of all, focus on brand consistency: should it be better to be tenacious focusing on historical awareness or update, improve and change your own brand ...

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The use of shapes is the key element in design.
The basic shapes like circles, squares and triangles can be very effective in designing a logo. From basic shapes it then possible to derive abstract shapes that arise from the composition of different elements: rounded contours, sharp ends, etc..

The more interesting thing, however, concerns the sub-conscious meaning that you can associate with each shape. It 'very important to know that meaning when making a logo or when it is required the creation.

• The circle is an enduring, endless and associated with protection.
• The square ...

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In order to successfully promote your business, it is important to choose your company brand and then respect it in the future. It's really important to have a good brand strategic management because some choices will be the mirror of your business, the first way to communicate to the others what you're going to do and your customers will recognize you behind this company brand. 

Here there is a list of some good reasons about the importance of taking care your brand management.

1 - Your company brand is your first communication tool

A brand, is the ...

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This mini guideline comes from the proposals received and from the comments on our first IamaSource logo contest.
The aim - that many of you like– is to give at least one comment to each designer who joins the contest (not that easy). We also want to say that the comments are made according to the brief requirements, and are intended to be constructive, without turning down styles or graphic approach just because “we didn’t like it”.

There is no need to say that it’s easier to write to designers who “lose themselves” when referring to the brief requirements. When ...

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