Crowdsourcing example: the designers choose IamaSource Logo!

IamaSource guys are a real crowdsourcing example and want to demonstrate it once more and to choose their logo ask to the first principle of crowdsourcing: that is "ask to the crowd!". That means that IamaSource is going to ask to designers who joined the contest in the last 2 months to choose the new IamaSource logo.

Designers choose IamaSource 

 

 

IamaSource Logo Contest numbers

These are the numbers of the first crowdsourcing example on IamaSource.com:

- 2500 euro as first award

- 4308 creative logo proposals in two months

1 creative logo proposal each 20 mins

- 719 designers joined from 47 different countries

- 1 contest winner

How to choose the contest winner? Easy: the solution is crowdsourcing!

The 719 designers who joined to the contest will choose their community logo and then the contest winner!

 

Why asking to the designers?

This choice is due to the dual target IamaSource has got. As you can notice on the brief, our logo should be attractive for creative people, it should give them a sense of belonging to the community and impress visitors. But, at the same time, it should not mislead our clients with something too “out there” (we know... clients are often less creative!).

Then after a selection made by the client (IamaSource), it seems obvious to ask also to the designers' side.

 

IamaSource Logo voting rules:

- IamaSource has selected a limited number of logo proposals, considered close to the expected result. These ones will be the only one a designer will able to vote for.

- Only the designers who joined the IamaSource logo contest will be able to vote.

- Each designer can vote only once.

- The best proposals ranking will be displayed on the Dashboard section of the contest, where it will be possible to leave some comments.

- End date for voting will be communicated through email to the designers who joined the contest

    - New IamaSource Logo will be the one with the highest number of votes received

    Please note: other contests on IamaSource.com will follow the standard procedure for choosing the contest winner.

     

    Some tips:

    Choosing a logo, you will choose a designer also, then IamaSource Crew suggests also to have a look to the portfolio of the finalists. It could be interesting to see the author behind a logo proposal. In the other hand it wants to be a tip for all designers did not update their IamaProfile yet...

     

    Tags winning logo best creative proposals choose a logo Logo contest

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